Local SEO services that put you in the map pack
When someone searches "emergency plumber near me" or "best family dentist in Austin," three businesses get the map pack and almost everyone else gets ignored. We help US businesses earn those spots — and get named when customers ask ChatGPT, Gemini or Siri the same question.
What is local SEO?
Local SEO is the work of ranking a business in location-based searches — the Google map pack, Google Maps, and city or "near me" results — so nearby customers find and choose you. It centers on your Google Business Profile, reviews, consistent business listings, location pages and local links.
For businesses that sell to a local area — home services, law firms, clinics, dentists, restaurants, retailers, real estate — local search is usually the single biggest source of high-intent leads. The calls and direction requests come straight from the map pack.
Relevance, distance and prominence
Google says local results are based mainly on these three factors. Distance you can't change — so we push hard on the other two and make proximity work for you with smart service areas and location pages.
Relevance
How well your profile and site match the search: primary and secondary categories, services, descriptions, and pages that cover each service you want to rank for.
Distance
How far you are from the searcher or the location in the query. We plan service areas, location pages and local content around where your customers actually are.
Prominence
How well known you are: review count and rating, links, mentions in local press, citations, and your overall organic strength.
Everything local search needs, handled
One team for your profile, reviews, listings, pages and links — with reporting you can read in five minutes.
Google Business Profile management
Your profile is your most-viewed page. We optimize it from categories down to photo geotags and keep it working every week.
- Primary and secondary category strategy
- Services, products and attributes
- Weekly posts and offers
- Photo and video uploads
- Q&A seeding and monitoring
- Suspension prevention and recovery
Reviews program
Automated, compliant review requests, response templates and monitoring — so rating and volume grow every month.
Citations & NAP
Consistent name, address and phone across data aggregators, Apple Business Connect, Bing Places, Yelp, BBB and industry directories.
Location pages
Pages for each location or service area with genuinely local content — not city-name swaps that Google treats as doorways.
Local links & PR
Chambers, sponsorships, local news, associations and partner sites that build local prominence.
LocalBusiness schema
Structured data for every location — type, hours, geo coordinates, service area and sameAs links — so search engines and AI assistants read your details correctly.
Geo-grid tracking & reporting
Rankings measured on a grid across your service area, plus calls, direction requests and website clicks from your profile, reported monthly.
Local SEO for businesses that live on local leads
Single-location practices, service-area businesses that cover several counties, and multi-location brands with dozens of storefronts.
Running a business with many locations? We build one source of truth for every location's data, roll out profiles and pages in batches, and report by market. Learn more in our local SEO guide.
How we win the map pack
Most profiles have fixable problems. We fix those first, then build the prominence that keeps you on top.
Scan
Geo-grid baseline for your top keywords, profile audit, citation scan and review comparison against the businesses beating you.
Fix
Categories, services, hours, photos and attributes corrected; duplicate and inconsistent listings cleaned up; schema added.
Build
Location and service pages published, review program live, and the first local links and citations secured.
Grow
Weekly profile activity, monthly geo-grid reports, and expansion into new service areas and keywords.
Local SEO in 25 US metros
Each market page explains how search works locally — industries, neighborhoods, and the organizations worth a citation. All locations
South
Midwest
Do-it-yourself playbooks
Local SEO guide: how to rank in Google's map pack
A practical playbook for US businesses that want more calls, direction requests and bookings from Google Maps, the local pack and AI assistants.
Google Business Profile optimization: a step-by-step checklist
Every field that matters in your Business Profile, in the order to tackle it, with the rules that keep US businesses out of suspension.
Schema markup for US businesses: what to add and what to skip
Which structured data types still earn rich results, which only help machines understand you, and how to avoid the mistakes that get markup ignored.
Local SEO questions
Free tools that help: LocalBusiness schema generator and UTM builder for your Business Profile links.
What's included in local SEO services?
How long does local SEO take?
Can you rank a service-area business without a storefront?
Do fake or incentivized reviews still work?
Do you handle local SEO for multiple locations?
How do AI assistants pick local businesses?
Get a free local SEO audit.
We'll run a geo-grid scan of your top keywords, review your Business Profile and citations, and show you exactly why competitors outrank you in the map pack — block by block.